Ledger Nano S Plus


Product launch


  • lead designer
  • graphic and visual design
  • packaging design
  • 3D asset and NFT creation oversight
As the lead brand designer at Ledger, I managed internal and external teams and projects in the Web3 and digital asset security space. High-visibility projects included product launches and integrations, international events, retail experiences, co-branded offers and educational content.

The following example highlights the 360 launch I created around the Ledger Nano S Plus, including a pre-launch, Genesis, limited edition of the product that sold out in 24 hours. The Genesis was accompanied by an exclusive NFT, accessible through POAP technology.

︎



Project overview






Visual design and prototyping






3D product imagery oversight






Product marketing web page